Is blogging still good for SEO?
Are blogs necessary for SEO? Is blogging still relevant? Here are eleven answers on whether blogging is still good for SEO:
- Blogging Builds Your Authority Online
- Blogging Drives Organic Traffic and Builds SEO
- Blogs Engage an Audience of Niche Users
- Blogging Enables You to Gain Organic Traffic Through Well-Placed Keywords
- Good Blogging Boosts SEO Quality
- Blogging Targets Keywords Appropriately and Helps Build More Links
- Blogging Appeals More Effectively to Searchers Who Prefer Written Answers
- Each Blog Adds an Extra Page to Your Website and Enhances Search Indexing
- Blogging Keeps Audiences on Your Website
- Blogging Ensures Both Internal and External Link Building
- Blogging Helps Achieve Positive Search Engine Rankings Over the Long Term
Blogging Builds Your Authority Online
Blogging is an effective way to build authority by writing content that your customers find valuable. As you do this, you establish your business and website as an expert in your industry or field. That leads to increased trust in search engines. Blogs are a time to write valuable content and an excellent opportunity to attract new visitors through targeted keywords and content. The more valuable the content you create, the better authority you will build, increasing your SEO over time.
Ann McFerran, CEO, Glamnetic
Blogging Drives Organic Traffic and Builds SEO
The average person inputs queries into Google at the astounding rate of over three times a day and having a content rich blog can help you tap into that resource to boost your SEO. The organic search volume on Google is staggering, meaning that the more wide ranging your blog is, and the more quality content it touches on, will increase its chances of being picked up in an organic search. Following the trends, making certain that your topics include high value content, and blogging frequently and consistently, can turn your blog into a traffic generating machine, and in the process, greatly impact your SEO. In addition, the algorithms of Google are compounding, which means that organic search traffic builds over time, further boosting SEO. Through regular high quality blogging, you can effectively tap into organic traffic and turn your posts into a excellent SEO building strategy.
Adelle Archer, CEO & Co-Founder, Eterneva
Blogs Engage an Audience of Niche Users
Blogging is an effective component of SEO strategy because it can engage niche users. SEO content that is created to target a niche audience can be more effective at converting web traffic and online purchases. Specific content has a better chance of reaching the search users that business operators actually want to engage. Blogs are effective because they have an audience of users who are specifically interested in the content being offered. For example, a gardening retailer may want to create a blog about vegetable gardens as search users who are interested in growing vegetables will be guided to the blog and store website. Blogging as an effective component of SEO strategy.
Liza Kirsh, Chief Marketing Officer, DYMAPAK
Blogging Enables You to Gain Organic Traffic Through Well-Placed Keywords
Blogging is still a good practice for SEO, because it’s one of the easiest ways to gain organic traffic through well placed keywords. Additionally, blogging allows your brand to shine by attracting more visitors to your site. In short, the written word still has the ability to improve your business whether you make vlogs on your page or not. If you want to grow your brand, don’t throw away blogging entirely, just yet.
Jeff Goodwin, Senior Director, Performance, Orgain
Good Blogging Boosts SEO Quality
A good blog boosts SEO quality. Using specific keywords increases visibility. It drives traffic to the website. A blog is the best medium to communicate with your audience. You can write about relevant topics related to your site. Blog spots have backlinks and internal linking. It is a great SEO tool for creating a strategy. Once optimized, it can help get the site to rank higher in search results. You can also use high-quality images and content. Blog does any website good for SEO purposes. It can maximize reach to a wider audience.
Laura Martinez, Consultant and Content Writer, PersonalityMax
Blogging Targets Keywords Appropriately and Helps Build More Links
Blogging is an excellent tool for targeting more keywords that cannot be used on the homepage and its primary tabs. Regardless of your site’s content or the type of business you run, there are undoubtedly many main keywords and those loosely related to your activity that you can use in a blog post. Both short-tail and long-tail keywords are there for you. Select those most commonly used, and place them in your content so that they lead to your website. Blog posts that answer people’s questions are considered helpful by search engines and rank high in SERP. This makes your blog post visible to searchers. As a result, targeting more keywords increases your visibility on the web, fulfilling your SEO purpose. Then you can start your internal and external link building. Here, more blog posts equal more opportunities for link building.
Nina Paczka, Community Manager, Resume Now
Blogging Appeals More Effectively to Searchers Who Prefer Written Answers
A blog gives you an efficient way to capture traffic for a vast number of keywords. That’s because every blog post creates multiple opportunities for long-tail keywords, which arise naturally from writing with SEO in mind. And blogging is a channel that’s easy to build momentum for, since it can be outsourced easily. The net result is that you can create a huge written footprint online efficiently, and appeal to the segment of searchers or situations where written answers are preferred.
Lisa Banks, Chief Content Strategist, SaaSpirin
Each Blog Adds an Extra Page to Your Website and Enhances Search Indexing
Writing regular, informative blogs and publishing them to your website adds one more website page for each blog post. Search engines will then index each of those pages. So, If you are publishing blogs based on some particular keywords, the search engines will rank your blog page and website higher. Suppose you are posting one blog every week that means you are adding one new page every week and google indexing those pages. Here every week you increase your chance of being found by the users while searching on the web.
Karen Cate Agustin, Business Analyst, Investors Club
Blogging Keeps Audiences on Your Website
Blogging is the tool for any business looking to grow their Click-through rate (CTR). Online marketing content borrows a lot from blogging. Blogs offer detailed explanations of products on websites, and this information keeps audiences on your website. The more complex the website is, the more glued to your website prospective clients will be glued to your website. Blogging increases your search engine optimization.
yongming Song, CEO, Imgkits
Blogging Ensures Both Internal and External Link Building
Link building is among the most challenging SEO strategies. However, according to marketers, to rank on Google, you need a bunch of good-quality backlinks from sites that are relevant to your field. You can build backlinks by blogging. Having a blog can enhance inbound connections to a website by up to 97%. You will receive a tonne of links from other websites interested in your material if you publish high-quality articles that are helpful to visitors. You should, therefore, create blogs that are worth reading and sharing because even one piece of high-quality content from a reputable website can boost your website’s rating.
Deepa Tailor, Owner and Founder of Tailor Law, Tailor Law
Blogging Helps Achieve Positive Search Engine Rankings Over the Long Term
Blogs offer one of the best ways to utilize organic SEO practices that you’ll find. You can produce the sort of content that your audience is actually interested in reading, generating actual interest rather than relying on SEO techniques that try to game the system just to improve your ranking. Blog posts represent a way to use quality alongside best SEO practices in order to generate traffic from genuine interest. Search engines like Google prefer this sort of content which has value to its audience. If you’re looking to have a positive effect on your search engine rankings over a long term period, Blogging still remains a solid way to achieve it.
Boye Fajinmi, Co-Founder and President, TheFutureParty
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